Our Values

CEO Message

Our Team



Our Business Definition

We are in the business of providing Logistics, Warehousing, Distribution, Selling, Marketing and Merchandising services to exclusive and semi-exclusive providers of branded FMCG products.

Our Mission

With our dedicated service and customer approach, Gatbro is committed on improvement and customer service to ensure dominance in the African Region. We are also committed to brand building and development.

Our Vision

“To become the leading Distributor of FMCG Products in the African Region”
Our aspirations for the future is to improve each unit of our business to become fully the best in its field.

Our Values

To deliver service excellence to customers and partners with principals in developing their brand through Robust Sales and Distribution capabilities, Customer Level Information Systems and In-Store execution excellence while supporting Advertising, Marketing and Promotion efforts through providing local culture & population insights

Our Business Objectives


  • Establish a long-term sustainable organization
  • Invest behind the brand and business.
  • Establish an experienced & highly trained/motivated Distribution Team to Re-launch and Grow Business.
  • Deliver the maximum coverage and distribution by channel through proper building block implementation.